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David Fersh

2 POSTS
David Fersh is a Technology Strategist at SmithGroup.
Expert Insights

AI for Architecture: From Hype to Practical Applications

David Fersh -
SmithGroup's David Fersh and Peter McNally explore the utilization of AI for architecture and how it could transform the industry.
Expert Insights

Virtual Reality is Here to Stay

David Fersh -
Why designers should recognize the value of VR in their creative process and begin to understand its immense importance as a communication tool.

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