A During- and After-Hours Oasis for Members, Brick x Mortar is a Home Away from Home

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Alexis Ramos
Alexis Ramos is a Content Creator and UX Consultant at Work Design Magazine. As someone who is naturally empathetic and creative, Alexis is passionate about leveraging technology to create positive change in the world. When it comes to "work design" topics, Alexis' interests lie heavily in biophilia and user-friendly technology that help make the workplace a seamless and stress-free place to be. When she's not generating SEO-optimized, witty pieces for us, you can usually find her spending time with her rescue greyhound, Cairo.

A boutique, and invitation-only shared workspace and social club gets a renovation that speaks luxury to its exclusive members.

With a goal to create an inclusive, high-end environment for members to work, socialize, relax, network and enjoy their friends, family and colleagues alike, Brick x Mortar was predicated on building a community of like-minded individuals.

Outdoor terrace
BxM is primarily a members-only social club and shared workspace – a home-away-from-home in the heart of the city.

When was the project completed?
2017

How much space (SF)?
4,000 SQ FT internally, 2,200 SQ FT roof deck

Was this new or renovated space?
Renovated

Cambria countertop
A full-sized residential kitchen with custom mirror backsplash and beautiful quartz Swanbridge countertops by Cambria.

What is the average daily population?
50-75 people are coming in and out daily

Describe workspace types.
The workspace is very open, comfortable seating, beautiful Brittanica bartop by Cambria, enclosed glass conference room, but taking in the natural character of the building (traditional wood floors and beams, exposed brick)

Plush sofas
Plush sofas and pillows allow BxM members to relax and socialize after a long workday

What kind of meeting spaces are provided?
As far as meeting spaces, we have approximately 15 different pockets of seating including a roof deck for groups of 5 or less, then an additional enclosed conference room that seats up to 10.

What other kinds of support space or amenity spaces are provided?
The private rooftop patio features skyline views, glass fire pits, a gas grill and plenty of lounge seating areas.

BxM’s glass-enclosed private boardroom is perfect for exclusive meetings.

What are the projects location and proximity to public transportation and/or other amenities?
We are within walking distance to several Minneapolis bus routes, the Light Rail, skyways and public parking options such as Ramps B and C.

Since we are in the center of Downtown Minneapolis, we are a walk or short car ride away from a variety of bars and restaurants, shopping, Target Field and other city attractions.

Private rooftop patio featuring skyline views, glass fire pits and gas grills.

Please describe any program requirements that were unique or required any special research or design requirements.
Required research and due diligence to take advantage of the roof deck. We had to dig 5 feet lower and then build elevation and levels to create the rooftop.

Were there any special or unusual construction materials or techniques employed in the project?
We wanted to create a vibe that went with the original features of the building – therefore we incorporated a lot of steel, distressed wood, and exposed brick. We also tied in modern elements like quartz countertops and crystal chandeliers to create a unique feeling of old and new.

A variety of cozy seating options in the BxM lounge space, with arched windows overlooking the Downtown Minneapolis Warehouse District

For specific examples, please describe the product, how it was used, and if it solved any specific problem.
Steel pergolas were used on the rooftop, distressed wood was used for many tables to tie in with the original floors and wooden support beams. We were sure to feature all of the exposed brick walls. Quartz bars and countertops, and glass end tables to mix in a modern flair.

Conference Room
Tying into the original characteristics of the building, BxM worked with Cambria to build a unique Parys boardroom table made of wood and quartz.

What products or service solutions are making the biggest impact in your space?
We incorporated high-end furniture pieces that our members enjoy for work and socializing. Our Parys boardroom table is a unique blend of wood and quartz, created by Cambria and gets so many compliments. Cambria also built our quartz bar and kitchen countertops. A lot of our furniture came from Restoration Hardware and includes a great mix of plush, comfortable seating options.

What kind of branding elements were incorporated into the design?
The style of Brick x Mortar can be described as an upscale yet comfortable lounge space, so we really wanted to show that with plenty of soft seating, with luxurious details in the fixtures and finishings.

BxM’s gorgeous built-in quartz bar, built by Cambria. Steel shelves hold a variety of glassware so members can enjoy a drink and watch their programming of choice

What is the most unique feature of the new space?
Most would say our private rooftop patio – it’s one of the few private rooftops left in Minneapolis! It’s the perfect escape during the warmer months.

BxM’s private rooftop is the perfect place to be at night.

Tell us more!
The ownership team: Blake Baratz, Danny Perkins, Drew Levin, Zach Sussman
Former General Manager: Kastina Morrison
Building Owner: Chris Diebold
Rooftop Builder: Asher Judd

Images courtesy of Brick x Mortar

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