The Workplace That Brought You Taylor Swift Swarmed with Kittens

A-list ad agency Droga5’s new NYC headquarters was designed not just to look creative, but to produce creative work. The 100,000+ square foot office was completed in May 2014 by ROGERS PARTNERS Architects+Urban Designers. Located on Wall Street, the office spans three floors and a two-story “war room” penthouse and is home to 250 employees.

Scroll for photos and details about the project, and at the bottom—because it’s Friday, and because won’t pretend to be immune to the cuteness of kittens—check out one of Droga5’s latest commercials: Taylor Swift swarmed with kittens for Diet Coke.

The reception area. The custom installation behind the desk separates the work area and is fabricated with multi-ply felt panels and grid glass inserts that recall the glass bullet sidewalks of SoHo, where Droga5 used to be located.
The reception area. The custom installation behind the desk separates the work area and is fabricated with multi-ply felt panels and grid glass inserts that recall the glass bullet sidewalks of SoHo, where Droga5 used to be located. All photos copyright ESTO Albert Vecerka.
Here, ROGERS has cantilevered a floating conference room above the stairs, which descend to the kitchen and the all-hours dining room.
Another perspective on the stairs and floating conference room.
Another perspective on the stairs and floating conference room.
In addition to appealing to most everyone's yen for rustic, authentic textures, charred wood siding, seen here above the stairs, marks the primary path that connects spaces in the office. Here, employees gather on the stair for a meeting.
In addition to appealing to most everyone’s autumnal yen for all things rustic, the charred wood siding, seen here above the stairs, marks the primary path that connects spaces in the office. Here, employees gather on the stair for a meeting.
Droga5's employees have plenty of flexible options for work and meeting areas.
Droga5’s employees have plenty of flexible options for work and meeting areas.
"In keeping with the Droga5 culture, the dining area features a long table to accommodate communal dining that take place regularly, often after standard work hours," said Rob Rogers, the founding partner of ROGERS ARCHITECTURE. "The table can also be enlarged and reconfigured for a variety of functions including agency’s annual Thanksgiving dinner."
“In keeping with the Droga5 culture, the dining area features a long table to accommodate communal dining that take place regularly, often after standard work hours,” said Rob Rogers, the founding partner of ROGERS PARTNERS. “The table can also be enlarged and reconfigured for a variety of functions including agency’s annual Thanksgiving dinner.”
Speaking of company culture, check out this shot of Droga5 employees watching the World Cup.
Speaking of company culture, check out this shot of Droga5 employees watching the World Cup.
"The entire team shares in the daylight and views," said Rogers. "Private offices are placed against the core, encased in glass."
“The entire team shares in the daylight and views,” said Rogers. “Private offices are placed against the core, encased in glass.”
This glass enclosed conference room sits within the open office area, and—we love this—it's clad in cork for spur of the moments pin ups and reviews.
This glass-enclosed conference room sits within the open office area, and—we love this—it’s clad in cork for spur-of-the-moment pin-ups and reviews.
And finally—ahh—the penthouse "work retreat" where employees can decamp from their regular workspaces and dedicate time to special projects away from day-to-day distractions. We want one.
And finally—ahh—the penthouse “work retreat” where employees can decamp from their regular workspaces and dedicate time to special projects away from day-to-day distractions. We want one.

And—one more thing!—as promised, the T. Swift/kittens/Diet Coke commercial, from the creative minds (in the creative space) at Droga5:

http://youtu.be/okTokQgOo6I

(P.S. We kind of love this one even more, but kittens—as they’re wont to do—won the headline contest.)

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